HSBC | Christmas Ornaments

Client Objective

For Christmas 2025, HSBC wanted to prepare a festive gift for VIP customers at its Premier Centres that conveyed a handcrafted feel while complementing the brand image.

The gifts needed to be distributed at four locations: Hysan Place, HSBC Main Building, ICC, and K11 Atelier. In addition to an exquisite design, every piece needed to remain consistent and be delivered within the specified timeframe.

Our Approach

We designed and handcrafted 160 customised floral Christmas baubles for HSBC, delivering them to four Premier Centres within two days.

Each transparent Christmas bauble contained cinnamon sticks, fresh pine branches, cedar leaves, and pinecones. Besides creating rich visual layers, the natural materials also gave off subtle pine and cinnamon scents, allowing customers to experience the Christmas atmosphere through both sight and smell.

Each Christmas bauble was accented with HSBC’s signature red ribbon and a customised HSBC Logo sticker on its surface, then placed individually in a red gift bag printed with the brand logo, ensuring a consistent brand image from packaging to contents.

From adding the botanical elements and arranging the ribbons to applying the logo and completing the packaging, each Christmas bauble was handcrafted individually and inspected to ensure all 160 gifts maintained the same quality when delivered to different locations.

Event Experience

The transparent baubles allowed customers to clearly see every natural material and handcrafted detail, making the gifts stand out from typical mass-produced Christmas giveaways.

Through four Premier Centres, 160 handcrafted Christmas baubles, and a two-day delivery schedule, HSBC presented its VIP customers with a small, festive gift, naturally incorporating the brand’s familiar red elements into the design.